TKS Business Consulting focuses on helping individuals who are wanting to immigrate to Canada with the "Entrepreneur Immigration Stream" of the British Columbia Provincial Nominee (BC PNP) and Pilot Program by bringing entrepreneurs from around the world to establish businesses in regional communities.
YuuXDesign was tasked to design a new, modern and above all responsive website for TKS. In addition, we were also asked to design a brand new identity for the company.
TKS is a small-sized company based in Canada. The company is family-owned so its name origins from the members of the family. The customers wanted a new logo to be quite classic, memorable, enduring and setting a strong association with globalisation. So, it was important initially to provide the visual sign that will instantly inform observers about the nature of the business and create positive vibes via the harmonic combination of shapes and colors.
The final choice of the logo design was made on the combination mark which efficiently presented the mascot and lettering of the brand name in clear simple forms. The chosen globe concept preserved colour combination associated with the nature of the offered services and vibes of gold and white background.
With first class client in mind, the logo shows luxurious and vibrant images to communicate our brand.
A business card is a highly personal form of marketing, and does exactly what TKS need it to. Business cards serve the key purpose of marketing their business and getting their key contact information into your client's hands… all in a matter of seconds.
TKS business card represents YuuXDesign's number one philosophy when designing a business card which is simplicity. We didn't over saturate a business card with anything other than the necessary information.
Any kind of visual content is a huge part of marketing, and it's one of the best avenues to show off who TKS is and the personality behind the business. The cover photo is a great spot to showcase content that aligns with how TKS present their brand in other places online. We created custom Facebook Cover that capture users' attention and direct them to the new website. Once we have grabbed their attention, on our landing page, we tell them just what makes TKS's services so great and why they should choose TKS as their immigration consultant.
Many of us talk about how our brand can impress the customers without presenting proofs of how it can do so. YuuXDesign made sure this strategy did not go missing on TKS assets.
We designed and built a brand style system to help keep TKS message consistent across all PR platforms while maintaining their professionalism and trustworthiness.